Rêwîtî û Teknolojî bi Fitur re mil bi mil

Fitur celebrates its most technological edition and grows in surface area as well as in number of exhibitors

Tomorrow begins the most futuristic edition, but at the same time current of the Features with a clear commitment to technology.

2018 Taybetmendiyên It is the international tourism fair, which in this new call increases its surface and number of exhibitors, will offer the public a better and expanded image of the tourist scene, which is booming and growing in our country.

From January 17 to 21 in Madrid, it will bring us all the news in proposed travel destinations and experiences that this great sector develops so that it continues to be one of the engines of the national economy.

We are in a sweet moment and tourism is growing due to different sociological and structural factors and above all because of the good work of our companies, apart from the sun …

For this reason, this new appointment will be a point and apart in the development of the International fair of tourism, since the irruption of technology in our lives will mean that, from now on, traveling, knowing or deciding on a vacation will never be like before …

Technology and innovation at the service of travel and tourism

The tourism industry and all the players that participate in this great sector with a wide range and growth, are increasingly committed to innovation focused on technology.

In this edition of the Fair, in the surroundings of two of the pavilions, two novel modules will be developed and at the same time very interesting to begin the consolidation of the section FiturtechY y Fitur Know-How & Export.

In them, customer acquisition, segmentation, analytics, big data and even virtual reality, among other elements, will be the great novelties of direct application to the world of vacation leisure and travel.

In the space organized by the Instituto Tecnológico Hotelero, different specialized forums will be held such as:

• The one of the company, known as techYnegocio
• The one of the destinies called techYdestino
• The one about sustainability, called techYsustainability
• The one with trends also called techYfuturo

Within them, the technological nuance will be the common thread that unites customers with the offer of operators in a new and above all innovative way.

Travel as protagonists

In this new and technological, as in previous editions of Fitur, we can also attend its usual section dedicated to shopping tourism, called Taybetmendiyên Kirînê, which will be developed with the format of round table talks, where the actions needed by the sector will be discussed to keep the motivation of customers active to continue consuming holiday leisure products in a way that is now more personalized and adapted to the tastes of each individual.

In another of the usual sections of the Fair, Salud Features, We will be able to see the important novelties that the sector offers especially to that clear exponent of the population that demands not only to know and visit, but also to rest and take care of themselves during a vacation period.

On another level, the Fitur LGBT section will bring together the different proposals of a modality in aufe that attracts hundreds of tourists throughout the year and represents an important growth within the global figure of the sector.

In this year’s 2018 edition, “India” will be the guest country, and it will bring us closer to our land, the whole universe of colors and flavors that this Asian country treasures within an incredible land, as its motto goes. for the fair.